A Guide to Myeongdong Shopping Street: Where to Eat & Explore

If you’re planning a trip to Seoul, Myeongdong Shopping Street is a place you simply can’t miss. As part of the vibrant Myeongdong Seoul shopping street area, this bustling hub offers the perfect mix of fashion, skincare, food, and entertainment.

Whether you’re looking to shop at trendy boutiques, discover top Myeongdong cosmetics stores, or try famous Myeongdong street food, this guide will help you explore one of Seoul’s most exciting destinations.

Located in the heart of Seoul, Myeongdong is one of the city’s most popular and energetic shopping districts. With colourful shopfronts, bright lights, and a crowd that never seems to stop moving, the street is a true reflection of modern Korean culture.

You’ll find everything from big-name global brands to local boutiques, especially those offering Korean cosmetics, fashion, and quirky souvenirs. The area is also famous for its delicious street food and is an excellent spot to explore day or night.

Myeongdong is a haven for fashion lovers. You’ll find trendy Korean styles for both men and women, as well as the latest collections from global brands. For beauty enthusiasts, this is paradise. Shops like Olive Young, Lush, The Face Shop, Innisfree, and many local beauty stores are located throughout the area.

Most of these stores offer generous samples and in-store deals, making it easy to try Korean skincare and makeup products before you buy.

No trip to Myeongdong is complete without sampling its famous street food. As you stroll along the street, you’ll smell the aroma of freshly cooked Korean snacks. Some must-try treats include:

• • Tteokbokki (spicy rice cakes)
  • Hotteok (sweet Korean pancakes)
  • Mandu (dumplings)
  • Grilled lobster and cheese
  • Egg bread and skewered meats

These foods are not only delicious but also affordable—perfect for a quick bite while shopping.

K-pop fans will feel right at home in Myeongdong. There are plenty of shops selling K-pop merchandise, from posters and albums to clothing and accessories from your favourite idols. These stores are popular with international visitors looking for gifts and keepsakes.

After shopping, you can easily walk to nearby attractions like Namsan Seoul Tower, where you can enjoy panoramic views of the city. It’s a great way to relax and take in the sights after a full day on your feet.

Myeongdong is open daily, with most shops operating from 10:00 AM to 10:00 PM. Many food vendors and some stores stay open even later, especially on weekends.

If you prefer a quieter experience, try visiting early in the morning. For a more vibrant and energetic vibe, go in the evening when the crowds, lights, and street food stalls come alive.

Weekends and public holidays are the busiest, but they’re also when you’ll find live performances and the best street atmosphere.

Myeongdong is easy to reach using Seoul’s convenient public transport system:

• • By Subway: Take Line 4 to Myeongdong Station (Exit 6) or Line 2 to Euljiro 1-ga Station (Exit 5)—both are a short walk from the main shopping street
  • By Bus: Many city buses pass through or near Myeongdong. Ask your hotel concierge for the best route.
  • By Taxi: Taxis are widely available in Seoul and can bring you straight to Myeongdong from popular areas like Insadong or Gangnam.
  • On Foot: If you’re staying nearby—such as in Dongdaemun or the Namsan area—you can easily walk to Myeongdong.

Whether you’re into skincare, fashion, or food, Myeongdong Shopping Street offers it all in one exciting destination. From top-rated Myeongdong cosmetics stores to must-try Myeongdong street food, there’s something for every traveller. This Myeongdong shopping guide is perfect for tourists planning their Seoul itinerary.

With its central location, lively atmosphere, and endless things to see and do, Myeongdong Seoul shopping street should definitely be on your travel list. To complete your trip, consider staying at Travelodge Myeongdong Euljiro for comfortable and convenient accommodation during your time in Seoul

For those continuing their journey to Kyoto, we also recommend choosing a hotel that offers a similarly great experience to ensure a smooth and enjoyable stay.